If you have been in the blogging or SEO world for a while, you must have heard the term "backlink" many times. But did you know that not all backlinks are created equal?
There are two main types of backlinks that you may have heard of: dofollow backlinks and nofollow backlinks.
There are two main types of backlinks that you may have heard of: dofollow backlinks and nofollow backlinks.
But why are dofollow backlinks considered more important than nofollow backlinks?
Let's discuss!
What is a Backlink?
Well, before we go any further, let's start from the basics. A backlink is a link from one website that leads to another website.
In short, when website A provides a link to website B, website B gets a backlink. This backlink is very important because it is considered a form of "recommendation" from one website to another.
Let's discuss!
What is a Backlink?
Well, before we go any further, let's start from the basics. A backlink is a link from one website that leads to another website.
In short, when website A provides a link to website B, website B gets a backlink. This backlink is very important because it is considered a form of "recommendation" from one website to another.
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2 reason amount backlink in the tools different
Search engines like Google use backlinks as one of the factors to determine how relevant and trustworthy a site is.
What is the Difference Between Dofollow and Nofollow Backlinks?
Now, let's dissect the differences between the two types of backlinks:
1. Dofollow Backlinks:
Search engines like Google use backlinks as one of the factors to determine how relevant and trustworthy a site is.
What is the Difference Between Dofollow and Nofollow Backlinks?
Now, let's dissect the differences between the two types of backlinks:
1. Dofollow Backlinks:
These are the types of backlinks that allow search engines like Google to follow the link and pass “value” to the target website.
This means that when a site provides a dofollow backlink to your site, Google will see this as a “vote” in favor of your content.
As a result, your site’s reputation in Google’s eyes can increase, and this can help improve your ranking in search results.
2. Nofollow Backlinks:
2. Nofollow Backlinks:
On the other hand, nofollow backlinks do not pass the same “value” or “vote” to the target site. Although visitors can still click and visit your site through nofollow backlinks, Google will not follow these links to influence your site’s ranking.
Why Dofollow Backlinks Are More Important?
1. Increase Domain Authority
One of the reasons why dofollow backlinks are more important is because they help increase your site’s domain authority.
Why Dofollow Backlinks Are More Important?
1. Increase Domain Authority
One of the reasons why dofollow backlinks are more important is because they help increase your site’s domain authority.
Domain authority is a score given by search engines to show how trustworthy your site is on the internet. The more dofollow backlinks you have from reputable sites, the higher your domain authority. As a result, your site can more easily appear on the first page of search results.
2. Provides More “SEO Juice”
2. Provides More “SEO Juice”
Dofollow backlinks provide what is often referred to as “link juice” or “SEO juice.” This is a term that describes how the authority and reputation of one site can “trickle down” to another site through backlinks. The more link juice you receive, the more likely your site is to rank better on Google.
3. Help Google Find Your Content
Dofollow backlinks help search engines like Google find and index your content. When Google finds a dofollow backlink on another site that points to your content, it will follow the link, visit your site, and evaluate your content for placement in search results.
3. Help Google Find Your Content
Dofollow backlinks help search engines like Google find and index your content. When Google finds a dofollow backlink on another site that points to your content, it will follow the link, visit your site, and evaluate your content for placement in search results.
The more often your site is indexed, the greater the chance of getting more organic traffic.
4. Indicates Relevance and Quality
When a site provides a dofollow backlink, it shows that they believe that your content is relevant and of high quality.
4. Indicates Relevance and Quality
When a site provides a dofollow backlink, it shows that they believe that your content is relevant and of high quality.
Google will also see this as a sign that your site is worthy of consideration. So, the more dofollow backlinks you have from quality sites, the greater the chance of your site rising in search results.
Are Nofollow Backlinks Useless?
Although nofollow backlinks do not provide direct value in terms of SEO, they still have several benefits, including:
Are Nofollow Backlinks Useless?
Although nofollow backlinks do not provide direct value in terms of SEO, they still have several benefits, including:
- Increase Traffic: Visitors who click on nofollow backlinks will still be directed to your site, which means you can get more traffic even without a direct impact on SEO rankings.
- Build Brand Awareness: Nofollow backlinks from popular or influential sites can still help build brand awareness among the audience.
After knowing the importance of dofollow backlinks, of course you are curious about how to get them, right? Here are some effective ways:
1. Creating Quality Content:
Informative, useful, and unique content is more likely to get backlinks naturally from other sites.
2. Guest Posting:
Writing articles on other sites by inserting backlinks to your site is an effective way to get dofollow backlinks.
3. Collaboration with Influencers or Media:
If you have relationships with major bloggers or media, they can help provide dofollow backlinks to your site.
Conclusion
Dofollow backlinks are indeed more important than nofollow backlinks in terms of SEO, because they provide "value" that can increase your site's ranking in search engines.
However, this does not mean that nofollow backlinks are useless. Both have their respective roles in building site visibility and traffic. So, make sure your backlink strategy is balanced to get maximum benefits!
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